Apple’s latest advertising campaign for the iPad Pro touts how well the tablet works as a PC replacement.
The funny new ads, released today, use real tweets from real people to highlight how the iPad Pro excels over old-school computers in areas like speed, Wi-Fi, productivity and viruses. Each clip is only 15 seconds long — and they all exhibit a playful tone that’s similar to the old “Get a Mac” campaign.
Watch all four right here:
Apple’s latest iPad Pro ads
iPad Pro: Better than a computer
https://www.youtube.com/watch?v=INs_bnk4yJQ
“Your computer could be better than a computer, if your computer was an iPad Pro.”
Don’t hunt for Wi-Fi
https://www.youtube.com/watch?v=2-5RP-okG8w
“Your computer could get internet without Wi-Fi, if your computer was an iPad Pro.”
Do more with Word
https://www.youtube.com/watch?v=K–NM_LjQ2E
“You could do more with Word, if your computer was an iPad Pro.”
No PC viruses
https://www.youtube.com/watch?v=dRM31VRNQw0
“You wouldn’t get PC viruses, if your computer was an iPad Pro.”
