5 comments

To me the message is more: We’re not Walmart

Stephane, on December 2nd, 2008 at 9:04 am

Most Apple Stores or Authorized Reseller stores are outstanding. You should see the some of the Reseller Stores in Argentina (!!!)… their design is really impressive, and it always reflects Apple’s philosophy about the importance of the user experience. From the moment you are in these stores, you know these people “Think Different”. The attention to the last detail is always something to celebrate. I like that, we all like that, it’s a lifestyle, and that’s why we keep track of everything related to Apple like geeks…

Matias, on December 2nd, 2008 at 9:23 am

Hi, i work for a glass company and since some time now i have been looking for a great NYC Apple store cube arquitectual photo that i can use to make a poster for mi office, any ideas?

Fery, on December 2nd, 2008 at 9:28 am

The “buy” message is a given in any retail store and doesn’t distinguish Apple from any other retailer. The design of an Apple store, however, goes further than exhorting visitors to buy. It conveys that Apple is different and special, and that the visitor is different and special by association. When you purchase an Apple product you join a “family” that prides itself on this difference. The design of the stores do a good job of transmitting this message.

Allison, on December 2nd, 2008 at 10:30 am

Photos of the NYC Apple Glass Cube
photos of the NYC Apple Glass Cube Store

here’s my favorite in QT panoramic format

http://www.panoramas.dk/newspanos/f20-apple-store.html

Go to google.com and do a search on the photos
http://picasaweb.google.com/

or just do a regular google search for “NYC Apple glass cube” or some other combination.

Juan, on December 2nd, 2008 at 2:16 pm