No matter how many times, nor by how many ways it’s disproved, the canard that Macs are more expensive than Windows machines will just not die.
Microsoft CEO Steve Ballmer yammered on about Apple’s price premium Thursday, speaking to BusinessWeek editor Stephen Adler at The McGraw-Hill Companies’ 2009 Media Summit. Citing February sales data indicating a pull-back in the momentum of Mac sales, Ballmer pronounced Apple’s run at market share in the PC universe all but doomed in the currrent economy.
“The economy is helpful. Paying an extra $500 for a computer in this environment — same piece of hardware — paying $500 more to get a logo on it? I think that’s a more challenging proposition for the average person than it used to be.”
Anyone who bothers to think beyond the superficialities, however, knows the higher cost of Macs to be a myth, debunked at least as far back as the earliest years of this decade, and regularly disproved since.
On top of that, three quarters of companies in a recent survey indicated an intention to increase their Mac purchases in the coming year, citing increased productivity and lower cost of ownership as reasons underlying their purchase planning.
So when are people gong to stop paying attention to blowhards such as Ballmer, a guy who won’t even let his wife or kids have an iPod?
43 responses to “Expensive Macs – The Myth That Just Won’t Die”
Macs are more expensive in the long run.
LOl in the long run? You mean when you factor in the cost of all that tech support they don’t need? Get informed.