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Steve Jobs

Screenshot from Apple website shows Steve Jobs birth and death years.
Steve Jobs led Apple to amazing heights.

Steve Jobs was a visionary tech entrepreneur who co-founded Apple and revolutionized the consumer electronics industry with a series of hit products including the iMac and the iPhone. With a keen understanding of what made a product easy for consumers to use, played a pivotal role in transforming several industries through his innovative work in technology and design.

Born in San Francisco on February 24, 1955, Jobs co-founded Apple Computer Inc. in 1976 with Steve Wozniak and Ron Wayne. The company’s early success came with the launch of the Apple-1 and Apple II computers, which were among the first successful personal computers. In 1984, Apple introduced the Macintosh, notable for its user-friendly graphical user interface, which set new standards in computing.

However, after a power struggle with Apple’s board, Jobs left the company in 1985. He went on to found NeXT Inc., which developed high-end workstations and software, although it struggled commercially. In 1986, Jobs acquired a major stake in Lucasfilm’s Graphics Group, which later became Pixar Animation Studios. Pixar’s success, starting with the release of Toy Story in 1995, made it a major player in animation before its acquisition by Disney in 2006.

Steve Jobs returns to Apple in 1997, and revolutionary products follow

Steve Jobs returned to Apple in 1997 when Apple acquired NeXT. His return marked the beginning of a new era for the company. Under his leadership, Apple introduced several revolutionary products.

  • The iMac, released in 1998, redefined computer design with its vibrant, translucent blue casing.
  • Next, the iPod arrived in 2001. Capable of putting “1,000 songs in your pocket,” the digital audio player transformed the music industry.
  • The first iPhone, released in 2007, changed mobile communication — and life itself — with its touchscreen interface.
  • And the iPad, released in in 2010, popularized tablet computing.

Throughout his wildly successful career, Steve Jobs was known for his intense focus on product design and user experience. He worked hand-in-hand with Jony Ive, Apple’s design chief at the time, to make Apple one of the most valuable and influential technology companies in the world.

Steve Jobs dies on October 5, 2011

In August 2011, due to pancreatic cancer and related health problems, Jobs resigned from his role as Apple’s CEO. He died at age 56 on October 5, 2011, leaving behind a profound legacy of innovation and creativity that continues to shape technology and consumer electronics.

For more information, read Inside Steve’s Brain by Cult of Mac founder Leander Kahney, or Steve Jobs, a biography by Walter Isaacson.

Read Cult of Mac’s latest posts on Steve Jobs:

Today in Apple history: Logic Pro 7 shows Apple is still serious about creatives

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Logic Pro 7 was a great music creation tool for Apple fans.
Logic Pro 7 was a great music creation tool for Apple fans.
Photo: Ste Smith/Cult of Mac

September 29: Today in Apple history: Logic Pro 7 launch shows Apple is still serious about creatives September 29, 2004: Apple launches Logic Pro 7, its professional music creation and audio production software. The update brings new tools and a streamlined interface in line with other Apple software.

“From beginners to pros, Apple is broadening the market with a complete line of music creation and production tools,” says Rob Schoeben, Apple’s VP of applications marketing, in a press release. “With Logic Pro 7, we’re taking professional music creation to the next level with the industry’s most advanced feature set for pro audio.”

Today in Apple history: ‘Here’s to the crazy ones’ who ‘think different’

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Photo of Steve Jobs with the
Do you remember when Apple told us all to think different?
Photo: Apple

September 28: Today in Apple history: Apple 'think different' television commercial says 'here's to the crazy ones' September 28, 1997: Apple debuts its iconic “Think Different” ad campaign. The television commercial aligns the troubled computer company with some of history’s most celebrated freethinking rebels.

The most famous tagline in Apple history, “Think Different” doesn’t just articulate how Cupertino differs from its competitors. It also highlights how Apple, under the leadership of CEO Steve Jobs, will forge a future far different from its floundering, money-losing days of the early 1990s.

Today in Apple history: Steve Jobs and Jef Raskin clash over the Mac

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Apple Mac
The war over the Macintosh's soul started on this day in 1979.
Photo: Apple

September 27: Today in Apple history: Steve Jobs and Jef Raskin clash over the Mac September 27, 1979: Years before the Macintosh will ship, Steve Jobs and Jef Raskin clash for the first time over the direction of the R&D project to produce Apple’s revolutionary computer. Raskin, the founder of the Macintosh project, wants to produce a machine that’s affordable for everyone. Apple co-founder Jobs wants a computer that’s going to be the best, regardless of price.

Guess who won?

Today in Apple history: Steve Jobs reports Apple’s biggest loss ever

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$1 trillion value
Remember when Apple used to lose money?
Photo: Apfelike

September 26: Today in Apple history: Steve Jobs reports Apple's $161 million loss September 26, 1997: In one of his first tasks after returning to Apple as interim CEO, Steve Jobs reveals the company’s massive quarterly loss of $161 million. It’s Apple’s biggest loss ever.

Giving investors the bad news is miserable, but things are about to change dramatically for Cupertino.

Today in Apple history: Apple lays out its core company values

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Photo of an iPad with
Cupertino sums up "Apple Values" in an exuberant document.
Photo: Ste Smith/Cult of Mac

Sep 23 Today in Apple history: Cupertino lays out its core Apple Values September 23, 1981: Years before Steve Jobs would tell us to “think different” and Tim Cook would say Apple should act as a “force for good,” Cupertino lays out what it calls its “Apple Values.” This mission statement will guide the company for years.

In the memo, management defines Apple Values as “the qualities, customs, standards and principles that the company as a whole regards as desirable. They are the basis for what we do and how we do it. Taken together, they identify Apple as a unique company.”

Today in Apple history: Google comes out of beta

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An image of the Google beta logo with the rainbow Apple logo in place of the first O
Google and Apple were friends at first. It didn't last.
Photo: Google/Apple

September 21: Today in Apple history: Google comes out of beta September 21, 1999: A little startup called Google comes out of beta, with the launch of a website that will let the general public easily search the internet for information.

To Apple, which is embracing the internet with its colorful new iMac desktop computer and iBook laptop, Google seems like the perfect ally. Sadly, the relationship between the two companies won’t remain rosy for long.

Today in Apple history: Steve Jobs leaves and rejoins Apple

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Steve Jobs before and after, with maybe a little judgement about water sales.
Two significant days in Jobs' career took place on this day.
Photo: Fulvio Obregon

September 16: Today in Apple history: Steve Jobs leaves and rejoins Apple September 16, 1985 and 1997: Twice on this day, Apple co-founder Steve Jobs makes significant moves with regard to his career at the company. In 1985, he leaves Apple after a failed boardroom coup. Then, a little more than a decade later, he officially returns to Apple as its new interim CEO.

In terms of the emotions associated with those historic occasions, it’s hard to think of two more polarizing days in Jobs’ life.

Today in Apple history: Apple denies Steve Jobs tried to bring ninja stars on plane

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Today in Apple history: Apple denies Steve Jobs' love of ninja stars
Jobs apparently tried to take one of these on his private jet.
Photo: SecretNinjaNews

September 14: Today in Apple history: Apple denies Steve Jobs' love of ninja stars September 14, 2010: Security workers reportedly stop Steve Jobs at Japan’s Kansai International Airport. The reason? The Apple CEO supposedly tried to bring ninja throwing stars onto his private plane while heading home from vacation. The “Steve Jobs ninja stars” story quickly becomes one of the most bizarre Jobs stories ever.

Apple, however, quickly spoils the internet’s fun. Cupertino issues a statement describing the reports as “pure fiction” (although Apple acknowledges that Jobs visited Japan over the summer).

Today in Apple history: One of Apple’s earliest rivals bites the dust

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A photo of the Osborne 1 portable computer manufactured by the Osborne Computer Corporation.
The Osborne 1 portable computer proved ahead of its time.
Photo: Tomislav Medak/Flickr CC

September 13: Today in Apple history: Osborne Computer Corporation, one of Apple's earliest rivals, bites the dust September 13, 1983: Osborne Computer Corporation, one of Apple’s early rivals, declares bankruptcy. Many considered the company’s Osborne 1 the world’s first truly portable, full-featured computer. It packed everything users needed to set up shop at home or on the road. Alas, it didn’t last!

Today in Apple history: After liver transplant, Steve Jobs makes heartfelt return at Apple event

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Photo of Steve Jobs on stage at Apple event on September 9, 2009.
September 9, 2009, marked the start of Steve Jobs' final run at Apple.
Photo: Apple

September 9: Today in Apple history: Steve Jobs returns to Apple following liver transplant September 9, 2009: Apple CEO Steve Jobs makes his public return to the company after successful liver-transplant surgery.

Appearing onstage at Apple’s fall event, Jobs receives a standing ovation that lasts almost a minute. He then opens the keynote on an unusually personal note by discussing his health.

“I wouldn’t be here without such generosity,” Jobs tells the audience, referring to the organ donor whose liver he received. “I hope all of us can be as generous and elect to become organ donors.”

Before revealing Apple’s new iPad nano line, Jobs says, “I’m vertical, I’m back at Apple, and I’m loving every day of it.”

Today in Apple history: iTunes Music Store hits 10 million downloads

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Avril Lavigne's
Avril Lavigne's "Complicated" becomes the 10 millionth iTunes song download.
Photo: Avril Lavigne

August 8: Today in Apple history: iTunes Store hits 10 million music downloads September 8, 2003: Apple reveals that the iTunes Music Store recently sold its 10 millionth song download. The tune in question? Avril Lavigne’s “Complicated.”

Come to think of it, “You fall and you crawl and you break and you take what you get and you turn it into [success]” describes Apple pretty well in the late ’90s and early 2000s.

Today in Apple history: iPod shows it has life after iPhone

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The first iPod touch, released in 2007.
Apple released three new iPods, including the first iPod touch, in 2007.
Photo: Apple

5SeptSeptember 5, 2007: Apple introduces its first new iPods after the release of the iPhone. The lineup includes the third-gen iPod nano, the newly renamed iPod Classic and — most significantly — the debut of the iPod touch.

In doing so, Apple sets out to demonstrate that there is still plenty of life left in its iconic portable music player.

Today in Apple history: Steve Jobs flip-flops on the Newton

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The Newton MessagePad 2000 brought many upgrades to Apple's doomed PDA line.
The Newton MessagePad went from hero to zero overnight.
Photo: iFixit

September 4: Today in Apple history: Steve Jobs flip-flops on the Apple Newton PDA September 4, 1997: The writing is on the wall for Apple’s Newton product line as the recently returned Steve Jobs effectively kills the Newton Inc. spinoff.

He tells executives at the recently spun-off company not to bother moving into their new offices. The flip-flop on the Newton spinoff by Apple’s new interim CEO takes employees by surprise.

It’s quite the turnaround for the Newton division. Only months earlier, Apple portrayed it as large (and successful) enough to become its own company.

Today in Apple history: Steve Jobs prepares to take on Apple

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TV screen grab of Apple co-founder Steve Jobs dressed in a suit and with a full beard
1985 marked a major turning point in Steve Jobs' life as he prepared to leave Apple.
Photo: ABC

2 September Today in Apple history September 2, 1985: Reports claim Apple co-founder Steve Jobs is on the verge of setting up a new company to compete with Cupertino. The rumors fly after Jobs sells Apple stock holdings worth $21.43 million.

For anyone who thinks speculation about Apple’s future is an invention of the blog era, today’s edition of “Today in Apple history” is a reminder that the tech rumor mill was alive and well in 1985.

Today in Apple history: Steve Jobs gets embroiled in stock-backdating scandal

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Steve Jobs-inspired art
Steve Jobs' stock demands changed some people's view of the tech innovator.
Photo: Jason Mercier

August 29: Today in Apple history: Steve Jobs gets embroiled in Apple stock-backdating scandal August 29, 2001: During a meeting, Apple’s board of directors awards CEO Steve Jobs new stock options that will become part of a stock-backdating scandal several years later.

When the matter eventually ends up in court, Apple’s former general counsel pays $2.2 million to settle charges that she backdated stock options for Jobs, herself and others — and created fake paperwork to hide this fact.

Today in Apple history: Rainbow Apple logo gets a modern overhaul

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Apple adds 5 new vice presidents to its executive lineup
On this day in 1999, Apple ditched its rainbow logo for something more subtle.
Photo: Lyle Kahney/Cult of Mac

August 27: Today in Apple history: Rainbow Apple logo gets a modern overhaul August 27, 1999: Apple Computer swaps out the striped, multicolored logo the company had used since 1977 for a new single-color version. The evolution of the iconic Apple logo from rainbow to monochrome shocks many longtime fans.

However, it is part of a sustained, company-wide overhaul led by Apple CEO Steve Jobs. The makeover includes new products, the “Think Different” ad campaign and, eventually, the removal of the word “Computer” from the company’s name.

Today in Apple history: Steve Jobs and Bill Gates talk ‘future of the PC’

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In a rare joint interview, Steve Jobs and Bill Gates trade barbs and debate the
In a rare joint interview, Steve Jobs and Bill Gates discussed computing and traded barbs.
Photo: Cult of Mac (stock image from Reviewsapex)

August 26: Today in Apple historyAugust 26, 1991: In their first joint interview, Steve Jobs and Bill Gates trade barbs and debate “the future of the PC” in Fortune magazine.

The spirited discussion marks 10 years since the first IBM PC shipped. The piece also looks at what the future holds for both men — described as the former “boy wonders of computing, now thirtysomething.”

Today in Apple history: Steve Jobs resigns as Apple CEO

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Why Salesforce chief gave up AppStore.com for Apple
Steve Jobs' health wouldn't allow him to continue as CEO.
Photo: Ben Stanfield/Flickr CC

August 24: Today in Apple history: Steve Jobs resigns as Apple CEO August 24, 2011: With his health worsening, a cancer-stricken Steve Jobs resigns from his role leading Apple. Tim Cook assumes the role of Apple’s seventh CEO.

“I have always said if there ever came a day when I could no longer meet my duties and expectations as Apple’s CEO, I would be the first to let you know,” Jobs writes in his retirement letter to the Apple board. “Unfortunately that day has come.”

Today in Apple history: FireWire wins Apple its first Emmy

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FireWire lands Apple its first Emmy.
FireWire lands Apple its first Emmy.
Image: The Academy of Television Arts & Sciences/Ste Smith/Cult of Mac

August 22: Today in Apple history: FireWire wins Apple its first Emmy August 22, 2001: Apple takes home a technical Emmy Award for developing FireWire, the high-speed serial port that allows users to transfer data quickly between a Macintosh and another device, such as a digital camera.

“Apple enabled the desktop video revolution with its invention of FireWire,” says Jon Rubinstein, Apple’s senior vice president of hardware engineering, in a press release about the Emmy win.

FireWire plays a key role in Apple CEO Steve Jobs‘ “digital hub” strategy for the company. However, the technology’s origins go back much further than that.

Today in Apple history: It’s time to ‘think different’

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Image of a multicolored Apple logo with the phrase
And just like that, a catchy slogan turns into an earworm.
Image: Apple

August 8: Today in Apple history: Steve Jobs introduces new Apple new slogan, Think different August 8, 1997: At Macworld Expo, Apple co-founder Steve Jobs introduces the world to the company’s new slogan, “Think different.” The catchy marketing reassures fans that Apple is exiting its mid-1990s dark age and once again making products customers will love.

It’s the beginning of Apple’s most iconic advertising campaign since the original “1984” Macintosh ad.

Today in Apple history: Original Mac Pro packs serious Intel power

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Mac Pro
The original Mac Pro took productivity to new levels.
Photo: Apple

August 7: Today in Apple history: Original Mac Pro packs serious Intel power August 7, 2006: Apple unleashes the first Mac Pro, a high-end desktop computer that completes the company’s transition from PowerPC to Intel processors.

Built for computation-heavy tasks like 3D rendering and professional audio and video editing, the quad-core, 64-bit Mac Pro serves as a replacement for the Power Mac G5 (from which it borrows its aluminum “cheese grater” design).

Today in Apple history: Microsoft throws Apple a $150 million lifeline

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Bill Gates
Bill Gates looking like the cat that got the cream.
Photo: Apple

August 6: Today in Apple history: Microsoft investment helps save Apple from doom August 6, 1997: In one of the most famous moments in Apple history, Steve Jobs reveals a $150 million Microsoft investment that saved his company from ruin.

Although often presented as an inexplicable gesture of good faith on the part of Microsoft boss Bill Gates, the cash infusion into Apple actually benefits both companies.

Today in Apple history: Beginning of the end for clone Macs

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Power Computing clone Macs sounded like a good idea at first.
Clone Macs sounded like a good idea at first.
Photo: Antnik

August 5: Today in Apple history: Beginning of the end for Power Computing Mac clones August 5, 1997: Apple gets into a standoff with Power Computing, a maker of Macintosh clones. A very public clash at the Macworld Expo in Boston marks the beginning of the end for Apple’s mid-1990s strategy of licensing the Mac operating system.

“If the [Mac] platform goes closed, it is over,” predicts Power Computing CEO Joel J. Kocher of Apple’s strategy. “[It’s] total destruction. The kiss of death.” Of course, things don’t turn out exactly like that for Apple…