The iPhone is Apple’s smartphone. Launched in 2007, it is Apple’s best-selling product, representing around half of the company’s revenue for more than a decade.
The slim device’s innovative touchscreen interface revolutionized the way users interact with smartphones. Apple continually updates the iPhone, releasing new models with new features every year.
The iPhone runs on a proprietary operating system known as iOS, which shares many features with iPadOS, macOS, watchOS and visionOS. iOS 18 is the current version.
In 2025, the iPhone lineup currently includes four flagship models — a regular iPhone and an iPhone Pro, in both medium and large sizes. Apple announces these models every year in early September. Apple continues to offer older models for sale at a reduced price after they’ve been replaced. A budget iPhone SE sits at the bottom of the lineup and typically receives updates every few years.
Apple unveiled the original iPhone on January 9, 2007, at Macworld Expo in San Francisco.
It was the first smartphone with an all-screen design, capacitive touchscreen and advanced modern software with full web browsing capabilities. Phones before the iPhone came with physical keyboards, required you to click around with arrow keys for navigation instead of tapping the screen, and ran limited proprietary software.
The iPhone’s 3.5-inch touchscreen display and powerful software (based on Mac OS X) set it apart from the competition. These two technologies enabled all kinds of innovation in the interface that we still use today: the Home screen of apps, inertial scrolling, slide to unlock, pinch to zoom and a software keyboard.
The original iPhone lacked many major features, though. There were no third-party apps or App Store, because the software was still being developed. That would not arrive until the following year. The camera didn’t take video, only very low-resolution pictures. Cellphone cameras in 2007 were not expected to be good. There was no copy and paste feature — the design team hadn’t figured out a good interface for it yet. iMessage wouldn’t launch for another few years — the iPhone only supported SMS/MMS texting.
The iPhone 3G in 2008 brought a much improved wireless connection. The original was limited to the 2G Edge network, with typical download speeds a measly 0.1 Mb/s. Without Wi-Fi, downloading emails or browsing the web was nigh unusably slow. The 3G radio significantly helped.
It also added GPS, offering precise location tracking in Google Maps.
The iPhone 3G switched out the two-tone design for a plastic shell, in either black or white. The headphone jack was no longer recessed, allowing for more kinds of headphones to be plugged in.
The iPhone 3GS in 2009 was the first model to get a faster processor, making it twice as fast. It also had a higher resolution 3 MP camera capable of recording video.
The iPhone 4 in 2010 was a huge leap forward when it debuted in 2010. Its design, with glass on the front and back sandwiched around a silver stainless steel band, is one of the most iconic. It still feels very premium and nice in the hand to this day.
The Retina display doubled the resolution of the screen, so text is easier to read and images and video look crisper and higher-resolution. It maintained the same 3.5-inch size, but with pixels doubled from 480 × 320 to 960 × 640 resolution. Apple rolled out Retina displays across the rest of its product lineup, onto the iPad in 2011, the MacBook Pro in 2012 and the iMac in 2014.
It introduced the first front-facing “selfie” camera on an iPhone, and brought with it FaceTime video calling. (Although, at first, you could only FaceTime other people who had an iPhone 4.)
It also had the first Apple silicon chip, called the A4. Apple had acquired PA Semiconductor two years prior in 2008. Apple would continue to develop all of its own processors for the iPhone, iPad and Apple Watch in-house, until eventually switching the Mac to Apple silicon in 2020.
This iPhone is famous for leaking before its official introduction. A prototype iPhone 4 was accidentally left in a bar by an Apple engineer. It ended up in the hands of Gizmodo, which bought it for $5,000 and published all kinds of details about its design and features.
In the United States, the iPhone 4 was the first model to be offered on Verizon, ending its exclusivity with AT&T. Interestingly, the Verizon iPhone 4 had a different physical design, with antennas repositioned around the outside. This design would be used on the iPhone 4s.
Those antenna lines on the outside were famous for causing the iPhone to lose some of its signal strength if they were covered up by your hand. Steve Jobs was called back home from his Hawaii vacation in order to hold a press conference addressing the issue. In the end, Apple offered customers a free bumper case that would cover up the lines, and future models were designed with the antenna lines in different spots that are harder to cover up.
Yet another snag would hit the iPhone 4, as the white model was delayed by ten months. Evidently, the brighter color led to light leaking into the camera sensor.
The iPhone 4s in 2011 was a significant internal upgrade. It again had a significantly faster chip inside, the A5. It was the first iPhone to get 4G LTE connectivity. The rear camera was also now capable of recording 1080p video, with some image stabilization.
The iPhone 4s was most famous for introducing Siri. The first generation voice assistant, then in beta, could set timers, read and send texts, play music from your library, perform math calculations via Wolfram Alpha, give information on movies and actors from Wikipedia, and more. (Not much has changed on that front.)
It was also the first iPhone not to be introduced by Steve Jobs. The keynote was hosted by CEO Tim Cook; the iPhone 4s was introduced by Phil Schiller and Scott Forstall. The iPhone 4s was announced on September 4, 2011; Jobs died the following day.
From this point onwards, new iPhones were introduced in September, with few exceptions.
The iPhone 5 in 2012 was the first model to come with a bigger screen, raising it from 3.5 inches to 4. It increased the height of the display without changing the width, making it a standard 16:9 aspect ratio. Apple marketing claimed that the new display was still easy to use with one hand, as one thumb could easily reach over to the opposite edge or up to the very top. The taller screen allowed for an extra row of icons on the Home Screen, or an extra email to display in your inbox.
The iPhone 5 came in a very dark black finish, that had a tendency to chip away as it aged.
The iPhone 5s in 2013 brought two major innovations.
Touch ID let you authenticate your iPhone using a fingerprint sensor built into its Home Button. With one simple click of the button, you could wake up your iPhone and instantly unlock it. Prior to Touch ID, many people didn’t set up their phone with a passcode. This significantly increased the security of iPhone users everywhere.
The A7 chip inside the iPhone 5s was also the first 64-bit chip in a smartphone. This gave the iPhone 5s a much longer lease on life than previous models. The iPhone 5s launched with iOS 7, but can be updated to iOS 12.5.7 — that’s five major updates. Previous models had only received three or four.
It also came in three colors: Silver, Space Gray and a new Gold.
After the debut of the iPhone 5s, instead of continuing the sale of the iPhone 5 at a lower cost, Apple replaced it with the iPhone 5c. It was essentially an iPhone 5, but with a colorful plastic shell instead of the similar-looking metal body.
The iPhone 6 and 6 Plus in 2014 dramatically increased the size of the screen, now to 4.7 and 5.5 inches. (This was also the first time Apple debuted two models in one generation.) The iPhone 6 and 6 Plus were a huge hit, as “phablets” had taken off as a category among Android phones.
The iPhone 6 was the first iPhone to have a protruding camera. While this change was wildly controversial at the time, it now seems quaint. Its single lens looks like a tiny blemish on the back compared to today’s iPhones, with gigantic multi-camera arrays.
It also adopted a more basic design, with a rounded aluminum body, that would stay for many years.
The iPhone 6s in 2015 was a large internal upgrade. The A9 chip significantly boosted performance by 70%. A second-generation Touch ID sensor was much faster. The display introduced 3D Touch — a pressure-sensitive layer that added an extra dimension to interaction. In addition to a tap, you could press. This would let you preview an email without opening it, or you could press the edge of the screen to quickly switch apps. The camera also introduced Live Photos for the first time.
The iPhone 7 in 2016 brought with it a haptic Home Button. The button no longer physically clicked, but instead used a precisely controlled motor to simulate a button click. The iPhone 7 Plus was the first iPhone to introduce a dual-lens camera system, offering a telephoto optical 2× zoom. Portrait Mode combined the image from both lenses to simulate a shallow depth of field effect, also known as ‘bokeh.’
It also came in a special Jet Black color, with a highly polished black aluminum finish.
The oft-forgotten iPhone 8 was introduced in 2017 at the same time as the iPhone X, with many of the same internal components, but without the radical new all-screen design. It featured a similar design to the prior iPhone 7, with a rectangular screen and a Home Button, except with a glass back to support wireless charging.
The iPhone X in 2017 was the most dramatic redesign of the iPhone since its introduction. (Apple still pronounces the X as “ten.”)
The all-screen design abandoned the Home Button that had been present since the very beginning, along with the chunky bezels on the top and bottom. The screen reached all the way to the edge, allowing for a significantly larger screen in a phone was largely the same physical size.
Shrinking the proximity sensor, ambient light sensor, speaker and camera — along with the new Face ID sensors — led to a large notch in the top of the screen. The iPhone 13 Pro would reposition the speaker even higher, allowing the notch to shrink; the iPhone 14 Pro would replace the notch with the Dynamic Island.
The A11 chip inside the iPhone X was the first to include a Neural Engine, for better performance with machine learning-based tasks and features. The Neural Engine would later become an integral part of Apple silicon, powering Apple Intelligence on the iPhone 15 Pro and later.
The iPhone XS debuted on September 12, 2018. The A12 chip inside was a monumental leap forward, with a 50% faster GPU and 8× faster Neural Engine. The modern all-screen design now came in two sizes — the iPhone XS Max was the same phone, in a much larger 6.5-inch size.
The iPhone XR debuted at the same event, as a lower-cost model with a similar design. It featured a lower-resolution LCD display rather than an OLED panel, with a screen size squarely in the middle at 6.1 inches.
The iPhone 11 lineup replaced all three models on September 10, 2019. Last year’s iPhone XR was revised to become the iPhone 11, with a much-upgraded camera. The iPhone XS and XS Max became the new iPhone 11 Pro and Pro Max, featuring much brighter displays, a new triple-camera layout and far greater battery life.
Three became four with the new iPhone 12, 12 mini, 12 Pro and 12 Pro Max, featuring a fresh redesign with flat edges all around. These models were the first iPhones with 5G connectivity, and introduced the MagSafe line of chargers and accessories. The entry-level models were finally bumped from an LCD display to OLED, like the Pro models.
The quadruplets carried over the following year as well, with the iPhone 13 lineup. The iPhone 13 Pro and Pro Max now featured always-on displays, letting you keep an eye on your notifications and the time while your phone is locked.
The iPhone 14 lineup dropped the mini. It now consisted of the iPhone 14, iPhone 14 Pro, iPhone 14 Pro Max and an iPhone 14 Plus — a budget phone with the same screen size as the Pro Max. The iPhone 14 introduced Emergency SOS via Satellite, for contacting emergency services in remote locations. On the pro models, the notch was replaced by a new Dynamic Island — a floating black cutout in the display, that can show background tasks like timers and navigation up in the status area. The main rear camera could take 48 MP photos for the first time.
The iPhone 15 lineup switched all models away from Lightning to the industry-standard USB-C connector. The lower-end models now featured the Dynamic Island. On the iPhone 15 Pro, the traditional ring/mute switch was replaced by a customizable Action button. The pro models support Apple Intelligence.
The iPhone 16 lineup introduced a new Camera Control button for quickly opening and operating the camera. It is also pressure-sensitive for detecting half-presses and touch-sensitive for swiping along the surface. The lower-end models also received the Action button. All models support Apple Intelligence. The Pro models can now seamlessly shoot 4K 120 fps video.
The camera is one of the iPhone’s most prominent features, with a large multi-camera system dominating the back of the phone on the pro models. Here’s a quick guide to the features of the iPhone’s camera:
The Camera Control is a new button on the side of the iPhone 16 lineup. It makes opening the camera and taking a picture faster than ever before:
It also has some advanced functionality, for operating the camera:
The Dynamic Island is a status area at the top of the screen on the iPhone 15, iPhone 14 Pro and later models. Music or podcasts playing in the background, active phone calls, running timers, Apple Maps navigation and more will add little widgets to the Dynamic Island so you can quickly switch back to them.
Modern iPhones have an OLED screen, where each pixel can be individually lit. That means you get true, deep blacks and higher contrast. iPhone screens can also show HDR (High Dynamic Range) content. This brightens parts of the image for more vibrant colors.
Newer iPhones can hit a maximum typical brightness of 1,000 nits, considered bright enough to be legible outdoors, with a higher peak brightness for HDR content. The iPhone 15 and newer models can reach up to 2,000 nits outdoors, making them ideal for those bright sunny days.
The iPhone 13 Pro and later pro models have a ProMotion display. Whereas a typical display refreshes at 60 Hz, a ProMotion display can refresh up to 120 Hz for smoother animations. It can also match the refresh rate of the content onscreen, if you’re watching a 30 FPS video or a 24 FPS movie. When nothing is moving on the screen, it can drop down to 10 FPS for preserving battery life.
The iPhone 14 Pro (and subsequent pro phones) come with an always-on screen. When the phone isn’t being used, it dims the brightness of your Lock Screen, while keeping your notifications and wallpaper visible. Apple says the always-on screen only takes approximately 1% of battery life per hour.
StandBy is a special mode you can put your phone in while it’s sitting on your desk, nightstand or counter. To enter StandBy, your phone has to be charging and held horizontally. This works great if you have a MagSafe charging stand, but also works if your phone is plugged in and propped up.
In StandBy mode, your phone can show you the time, rotate through photos, or show a variety of widgets.
StandBy was introduced in iOS 17 on models with MagSafe.
Every iPhone, just like a computer, has internal storage for saving photos, apps, messages and more. The latest iPhones come with 128 GB of storage on the base model, but can be ordered in higher capacities of 256 GB, 512 GB or 1 TB.
Apple Photos is the photo management app on your iPhone. Images you take on the camera, or save from the web, are added to your photo library here.
The Photos app is divided into two sections.
You can assign names to the people and pets in your photo library to make them easier to find. You can tap the Search button at the top to find images based on the name of the people, the location, the date and even objects inside the photo.
Photos automatically sync every night to iCloud when your iPhone is charging and connected to Wi-Fi. New photos and edits will sync across all your devices.
You can create a shared photo library with those close to you. You can each continue to have photos private to yourselves, but photos you take together can be added to the shared library automatically.
iMessage is a special feature that kicks in when you’re texting another person with an iPhone. Instead of texting by SMS (or RCS) using your cell carrier, it’ll send your text over iMessage.
iMessage allows for higher-quality photos and videos, text formatting, larger file attachments, stickers, SharePlay and built-in apps and games.
You can use iMessage from any iPhone, but also on a Mac, iPad, Apple Watch and Vision Pro.
iCloud can seamlessly back up your iPhone every night when it’s charging and connected to Wi-Fi. This means that if you ever lose or upgrade your device, you can pick up exactly where you left off.
Turn it on in Settings, tap on your name at the top, tap iCloud and tap iCloud Backup. Make sure you enable Back Up This iPhone.
Find My lets you find a lost device. Whether it was misplaced around the house, left at a friend’s place or stolen, Find My will help you get it back.
You can launch the Find My app from any of your other Apple devices, like an iPad, Mac or Apple Watch. You can also use Find My from a Windows PC or Android device via icloud.com.
MagSafe is the name for accessories, cases, stands, chargers, wallets and more that attach to your iPhone magnetically. The feature was introduced on the iPhone 12 and is compatible with all subsequent models.
A MagSafe charger can charge at speeds up to 25W on the latest iPhone 16. Most officially certified MagSafe devices charge at 15W, while other third-party “MagSafe-compatible” devices only charge at 7.5W.
MagSafe chargers typically either snap onto the back of your phone with wired cables or attach your phone to solid charging stands. You can also find MagSafe battery packs, if you want to top up your battery without dealing with a messy cable in your pocket. MagSafe car chargers let you quickly prop up your phone with navigation, while charging it up as well.
Check out our full guide on MagSafe chargers here.
A thicker case will prevent your iPhone from connecting to MagSafe, as the magnets will not be able to make a strong connection. But a MagSafe case will include the same pattern of magnets built in, so that you can keep using the same accessories.
If you want to carry around a small handful of cards, you can carry them in a magnetically attaching MagSafe wallet.
Check out our full guide on MagSafe wallets here.
After a five-month delay from its original timeline, Apple’s next-generation CarPlay experience is finally hitting the road. Dubbed “CarPlay Ultra,” the deeply integrated system that Apple first previewed in 2022 has begun rolling out to Aston Martin vehicles in the United States and Canada, with more automakers soon to follow.
What does the orange dot on your iPhone mean — and while we’re at it, how about the green dot? These mysterious dots can appear in the Dynamic Island of newer iPhones, or in the upper right corner of older models, near the battery icon.
The dots are part of Apple’s vast system of privacy and security features built into the iPhone. Of course, these privacy features only work if you know what they mean and how to use them — so keep reading for the answer below.
Apple reportedly plans to commemorate the 20th anniversary of the iPhone with a new model that introduces some of the most significant design changes to the handset since the iPhone X. That includes saying goodbye to the Dynamic Island.
The upcoming model should break the iPhone design out of the rut it’s been in for too many years.
After over a month of beta testing, iOS 18.5 is now available for all compatible iPhones. Unlike previous point iOS 18 releases, the new build does not pack any significant new features.
The update mainly includes minor changes, but older iPhones will receive one major new feature. Keep reading to know about everything new in iOS 18.5 and iPadOS 18.5.
May 12, 2005: Longtime Apple frenemy Bill Gates tells a German newspaper that Apple may have hit it big with the iPod, but that its success isn’t going to last forever.
The reason for his take on the iPod’s future? Mobile phones are going to steal the music player’s market share.
The good news for Gates is that he was right on the money. The bad news for Microsoft is that Apple cannibalized itself by making the iPhone. And Apple’s smartphone became even more successful than the iPod.
★★★★★
If you want both a grip on the back of your phone for ergonomics and MagSafe charging for convenience, you might think there are no good options. Well, finally, there is — the Snap Grip Luxe combines both in an incredibly slim and clever design.
It’s truly the best of both worlds — you have a better grasp on your phone, so you won’t drop it; you have a built-in stand for watching videos anywhere you go; and you can still use your MagSafe chargers or even battery packs. You can freely detach it and put it on a different phone case if you want.
Cleverest of all, it’s only 2.5mm thin, so it doesn’t add any more bulk to the back than the camera bump your phone already has.
Keep reading below for the full review.
You can save time — and make sure your messages always go out when they’re supposed to — when you schedule email from the Apple Mail app. You can set your mail to deliver at any date or time in the future, whether it’s next Monday at 9 a.m. sharp, in two weeks’ time or even years from now.
If you work with someone in a different time zone, you can schedule messages to arrive just when they start their workday, which is especially helpful if the allotted time is in the middle of the night for you. You can schedule a series of reminders for that one irritatingly forgetful client of yours. Or, if you work remotely, you can try (and risk) prewriting messages to your boss to maintain the illusion of regular work. You can even schedule emails to remind you of an important anniversary, years down the line.
It’s easy to set up. Keep reading or watch our short video.
With the new automatic mail categorization in Apple Mail, you can organize your emails and keep your personal inbox less cluttered. It’ll intelligently put all your newsletters, receipts and promotions into separate folders.
If you struggle keeping up with your inbox, this feature is a great way to make your email easier to understand at a glance.
Keep reading below or watch our quick video.
Apple’s new Visual Intelligence feature provides a quick way to find information just by pointing an iPhone 16’s camera at an object in the real world. Then you can ask ChatGPT to explain what you’re looking at, do a reverse image search to find products and look things up visually, get information on a business as you walk down the street, quickly add events to your calendar and identify plants and animals.
With the release of iOS 18.4, Apple added the capability to use Visual Intelligence on iPhone 15 Pro models. Here’s how it works.
The new Camera Control button on the iPhone 16 lineup opens the Camera app, takes pictures and adjusts camera settings on the fly. It offers a quick shortcut to using one of the most popular and important iPhone features.
Apple baked a lot of controls and interactivity into this innovative button. But while Cupertino’s designers are usually restrained, some people find this new user interface a little fiddly. The physically clicking button also accepts touch input when you swipe your finger along it. And it utilizes pressure sensitivity and haptic feedback as you maneuver through the iPhone’s camera settings.
Learn how to master the iPhone 16’s new Camera Control button in our guide below.
Apple’s redesigned Photos app in iOS 18 brings the biggest changes ever to how you browse your pictures, videos and memories on your iPhone. Gone are the separate tabs across the bottom. Now the Photos app delivers a single, scrollable view. Scroll up to see your library; scroll down to sort through albums, people and memories.
It takes some getting used to — and the big changes are driving some people absolutely insane. To get a grip on all the changes, you need to learn where to find your recently saved images, deleted photos and your album of hidden photos.
Here’s how it works.
You can manually add a workout to Apple Fitness+ if you need to log some exercise while you weren’t wearing your Apple Watch. Maybe your watch ran out of battery at the start of your run, or maybe you simply forgot to turn it on. By adding a missing workout, you can give yourself credit for the exercise you did.
This power could be used for evil as well as good. You could, hypothetically, say you ran a three-hour marathon every day last week. But you would only be fooling yourself.
To find out how to add a workout to Apple Fitness+, watch our short video or keep reading below.
An iPhone running iOS 19 will be able to display applications running in windows on an external screen, according to a Thursday report from a noted tipster.
If true, it’ll enable iOS to act much more Mac-like than ever before. If Apple continues developing in this direction, an iPhone could eventually be someone’s only computer .
The system Apple set up to enable EU residents to load apps onto their iPhones outside the App Store violates the Digital Markets Act, according to a decision handed down Wednesday by the European Commission. It cites “overly strict eligibility requirements” and Apple’s new Core Technology Fee as reasons.
It’s a preliminary decision, but if Apple doesn’t make the app sideloading process easier, the DMA gives the European Commission the right to hit the iPhone maker with hefty fines.
If you find yourself in a situation where a police officer or federal agent — like a TSA person at the airport — requests or demands your iPhone, should you hand it over? Many folks say no, never. But if you do, at least know how to hard-lock it in a hurry before it leaves your hand. That will help protect your data on the device.
If you ever lose access to your Apple Account or iPhone, you’ll be happy you set up a recovery contact in advance. Once you do, a trusted person can remotely unlock your iPhone for you if you can’t recall your password.
It only takes a few moments to set up — and could be a huge weight off your shoulders if you’re desperate, frustrated and just want to unlock your Apple account. Once you designate a recovery contact (and they accept), you can easily ask them for help.
Here’s how it works.
Apple chose Samsung Display as the exclusive supplier of OLED panels for its first foldable iPhone, expected to launch in 2026, according to a new report. The decision marks a departure from Apple’s typical multi-supplier strategy. It could help ensure high quality and reinvigorate the foldable OLED market.
For the first time ever, Apple has claimed the global smartphone crown in the opening quarter of the year, thanks largely to the success of its iPhone 16e, according to data released Monday by a market analysis firm. With a strategic push into emerging markets and a rare off-cycle product launch, the tech giant surged past Samsung in Q1 2025 — a shift in the high-stakes battle for mobile dominance.
Apple sales grew during the period, while those of its chief rival Samsung dropped.
After the U.S. government seemed to exempt iPhones, Macs and other electronics from hefty tariffs Friday, a clarification issued Sunday by President Donald Trump revealed that’s not the case.
Trump said on Truth Social that his administration did not announce a tariff exemption Friday. Instead, the “existing 20% Fentanyl Tariffs” will still apply to electronics — with higher tariffs possibly coming soon.
In a tremendous turnaround, President Donald Trump removed the hefty tariffs he’d imposed on phone, computers and many other electronics being imported into the United States. The change, which came late Friday, should prevent price hikes that Apple, HP, Dell, etc. would likely have had to charge customers to pay for the import taxes.
There will reportedly also be no tariffs on processors, TVs, solar panels, flash drives and removable memory cards — no matter what country they are made in.
Update: The Trump administration said Sunday that it only provided electronics with temporary tariff relief.
Apple News+ Food is a great way to find recipes on your iPhone. It gives you personal recommendations and offers dozens of filters to find all kinds of recipes, from easy slow-cooker fare to gluten-free concoctions. Plus, all the recipes are nicely formatted, with easy-to-read instructions. And you can save recipes you like for later to build up a personal catalog of go-to dishes.
It’s a very well-thought-out addition to an Apple News+ subscription, a tasty complement to the service’s news stories, magazine features and daily puzzles. Apple is slowly but surely replicating all the great features of traditional newspapers.
Here’s how to get cooking with Apple News+ Food. Keep reading or watch our hands-on video.
New details emerged Thursday about Apple’s mad scramble to import millions of iPhones ahead of President Donald Trump’s tariffs. The company reportedly rushed 600 tons of iPhones into the United States from India last week. And, while there has been no word of a similar pre-tariff rush of iPhone imports from China, it seems unlikely Apple would overlook such an obvious move.
All this means there are surely even more iPhones, Macs, etc., stockpiled to meet U.S. consumer demand without price hikes — at least in the short term.
Android just can’t catch a break from U.S. teens. A survey found that 88% of that age group own an iPhone — a figure that’s held fairly steady for years.
What’s not positive news for Apple is how very few teens watch the Apple TV+ streaming service.
A top goal of President Donald Trump’s hefty tariffs on essentially all imports is to force companies to move their production to the United States. That includes bringing iPhone assembly to America. The problem is, there are huge roadblocks that make that goal virtually impossible.
In broad terms, America doesn’t have anywhere close to the production capacity, or sufficient numbers of workers interested in low-paying factory jobs, to produce an all-American iPhone along with everything else Trump wants made in the U.S. Also missing from the equation: customers thrilled about paying much higher costs for products made in the United States.
The result is shaping up to be years of economic difficulties for Americans.
Employees at Apple Stores across the country reported throngs of iPhone buyers over the weekend, according to a new report. Larger-than-average crowds look like a response to President Donald Trump’s tariffs on goods imported from China and other countries — and the specter of rising iPhone prices. In a happy surprise, the tariffs might actually drive iPhone sales before they potentially jack up prices.
Most iPhones come from China, which is up against a 54% tariff on exports to the United States. Most experts agree that rising costs will be passed on to consumers.